Small Goodbyes Bring on Big Feelings

Lou is an adorable plush kangaroo friend who visits kids when their parents are away. It's a toolkit that includes a storybook, calendar, and other items to help kids cope with separation anxiety and big emotions with principles grounded in child psychology. To get the word out on their product, the wife and husband duo behind Lou Comes to You needed to get their digital marketing efforts off the ground with automated emails, social posts, and ads.